AI Reports · KPMG · 2026-09-24 · Blog / commentary
Is your AI creating value or just activity?
KPMG's Global AI Pulse research finds that 76% of leaders say AI is already delivering tangible business value, while boards and investors are pressing harder for measurable ROI. The article argues that the bottleneck is now operational and economic accountability rather than adoption. Top performers with established ROI are more than three times as likely to have clearly defined ownership for AI results, and organizations with clear rules for human overrides and full visibility into model running costs are five times more likely to report established ROI.