AI Reports · GovAI (Oxford) · 2026-10-17 · Policy position
AI Regulation Labeling of AI Agent Activity in Article 50 of the EU AI Act November 2025 Policy Brief Alan Chan The online activities of AI agents could distort human beliefs and behaviors. For exampl
The online activities of AI agents could distort human beliefs, for example by making synthetic likes and shares look like genuine opinion. The author argues that Article 50 of the EU AI Act, expected to take effect on 2 August 2026, likely requires labeling of AI agents' web requests and browser actions, and that labels should be verifiable in terms of creator and tampering. The brief proposes potential text for the upcoming Code of Practice in an appendix.