Direct-to-consumer
China ／ NMPA
Narcotic, psychotropic, medically toxic and radioactive drugs and other special drugs, drug precursor chemicals and detoxification products may not be advertised at all, and other prescription drugs may only be advertised in medical and pharmaceutical professional publications jointly designated by the State Council health administration and the State Council drug regulator.
麻薬・向精神薬・医療用毒性薬品・放射性薬品などの特殊薬品等は広告してはならず、それ以外の処方薬は国務院衛生行政部門と国務院薬品監督管理部門が共同で指定する医学・薬学専門刊行物にのみ広告できる。
Note
Non-prescription drug advertisements to the public must prominently state the OTC mark and the sentence 'please purchase and use according to the package insert or under the guidance of a pharmacist' (article 16 paragraph 3; SAMR Order No. 21 article 5).
Non-prescription drug advertisements to the public must prominently state the OTC mark and the sentence 'please purchase and use according to the package insert or under the guidance of a pharmacist' (article 16 paragraph 3; SAMR Order No. 21 article 5).