Direct-to-consumer

Canada ／ Health Canada / PAAB

If a person advertises a prescription drug to the general public, the person may not make any representation other than the brand name, proper name, common name, price and quantity of the drug.

処方薬を一般向けに広告する場合、ブランド名、正式名称、一般名、価格および数量以外の表示をしてはならない。

statuteFood and Drug Regulations, C.R.C., c. 870, section C.01.044checked 2026-09-23

Note
Separately, Food and Drugs Act s.3(1) prohibits advertising any drug to the general public as a treatment, preventative or cure for the diseases listed in Schedule A.1, verified at https://laws-lois.justice.gc.ca/eng/acts/f-27/page-1.html

The same topic elsewhere

Japan ── Advertising aimed at the general public other than healthcare professionals is…United States ── For prescription drug advertisements for human use presented directly to consu…European Union ── Member States must prohibit advertising to the general public of medicinal pro…United Kingdom ── A person may not publish an advertisement that is likely to lead to the use of…China ── Narcotic, psychotropic, medically toxic and radioactive drugs and other specia…Australia ── It is an offence to advertise therapeutic goods where the advertisement refers…Korea ── It is prohibited to advertise prescription drugs, over-the-counter drugs havin…Switzerland ── Advertising to the public is prohibited for medicinal products that may be dis…