Digital and social

Canada ／ Health Canada / PAAB

The PAAB Code applies to all digital formats and media, including internet, electronic and social media advertising systems, and applies equally to websites and other online activities within the sponsor's control or influence where the intended audience is Canadians.

PAAB規約はインターネット、電子媒体、ソーシャルメディアを含むすべてのデジタル形式と媒体に適用され、スポンサーの管理または影響下にありカナダ人を対象とするウェブサイトその他のオンライン活動にも同等に適用される。

self-regulationThe PAAB Code of Advertising Acceptance, sections 1.4(H) and 1.4(I)checked 2026-09-23

Note
Section 1.4(I) lists covered media including banner ads, e-mail campaigns, search engine marketing, social media platforms, mobile applications, blogs, RSS feeds, online detailing and QR codes.

The same topic elsewhere

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